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Marketing has always existed and is a concept that is not new however the way of doing marketing has evolved over the past decades and some would classify the way marketing was done a few years or decades back as traditional marketing while marketing of the present is referred to as modern marketing. There is […]
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We all know that the rapid growth in technology has been of great attention globally, businesses have all aligned their strategies with this growth and for many businesses that fail it could threaten their survival. Modern marketing is digital marketing and this is the future of effective marketing, although innovation is key in differentiating your […]